The online shoe retail giant, Zappos, recently updated their coveted iPhone app with interactive 360 views of many of their top-selling items. Here are a few screenshots of the app (to experience one of their 360 product views in action for yourself search for “Sperry Top-Sider Algelfish” within the app).


There is a nice article about Arqspin in this month’s issue of STORES magazine written by Gail Fleenor – it focuses in on the impact of 360 photography on conversion rates in online stores. This article will be distributed during the National Retail Federation’s BIG SHOW in New York later this month, a show a number of online merchants will be attending. The article describes what we consider to be our key advantages (a hosted solution, simple turntable requirements, over the competition in the 360photography category along with a bit about where we are as a company today and how we got there.

What a week! Our Kickstarter campaign was successfully funded after an 11th hour rush of activity. Here is a graph of our funding progress over the 30-day campaign (note the exciting trend toward the end!):

Kickstarter Funding Graph

Now we’re beginning the important business of satisfying rewards. We’ve already placed a big order for motors, PCBs, aluminum, acrylic, etc. and we’ll start creating the “service” rewards early this week (e.g., making cool unique spins for people who pledged at the $25 level). We will also send out the survey through the Kickstarter website soon to collect color preferences, shipping addresses, etc.

A number of you have asked about the small blue iPhone holder that appears in some of our marketing materials and in the Kickstarter video. That is something that we 3D printed ourselves. It still has a few small design flaws; once we refine the design to something we are happy with, we will share the STL files so anyone can print their own.

Another big thanks to all of our supporters out there! Many of you have sent us photographs of yourself that we have displayed on our wall. Thanks! We cherish our early adopters and want to keep you front and center in our thinking. Please keep sending them to along with any other feedback.

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313 2ND ST SE #110