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Gem Shopping Network Arqspin Interactive 360 Photography

The founder of The Gem Shopping Network hosted the first and original colored gemstone show on TV in the 1970s. This experience inspired him to share the exciting world of gemology with a larger audience through the creation of The Gem Shopping Network. The network first aired in 1997, and combines entertainment and education while showing rare gemstones and fine jewelry to their 40 million viewers. They believe in creating a fun and interactive shopping experience, and Arqspin 360 interactive photography helps them do just that! (more…)

Arqspin 360 interactive photography zoom feature

We are thrilled to announce zoom support in the Arqspin 360 spin viewer! You already know that Arqspin boosts engagement, confidence, and sales while decreasing returns. Now we’ve enhanced our interactive 360 experience: double clicking a spin will zoom in to the highest resolution images available. This update is automatic, so you don’t need to change anything about the way you use Arqspin software.

The zoom feature allows users to focus in on specific details of your spins in high resolution. One of the greatest things about interactive 360 photography is the confidence it gives your customers by providing a realistic sense of your product. Now your potential buyers will get an even more interactive experience and a better feel of your products.


Branding is one of the most important aspects of your business. You want your customers to remember your brand, and associate it with your products. By incorporating branding into your 360 interactive spins, you make sure your customers associate your product with your brand. Branding spins gives you increased brand visibility while providing your customers with a more interesting product viewing experience. Because spins are interactive, your customers are more likely to remember the experience, and therefore remember your brand. (more…)

One of the great things about Arqspin interactive 360 photography software is that it makes embedding spins into a variety of platforms extremely simple. Depending on your product and which platform you are using, you may have different ways you want your users to interact with your spin. Thankfully, Arqspin software gives you several options for how your embedded spin will behave. We talked about the basics of embedding spins here, but if you’re still unsure about what all the embedding options do, this guide should help. 

When you click “embed a spin” you are prompted to select spin dimensions, choose between HTML5 and and flash viewers, and choose a combination of three interaction options: auto-rotate, auto-stop, and auto-load (auto-load is only available for HTML5 viewers). (more…)

Overland Arqspin 360 Software

Overland is a small family owned business based out of Fairfield, Iowa. It was founded by Jim Leahy, who hand-crafted beautiful, high-quality sheepskin coats, hats, mittens, and slippers- cutting and stitching everything himself. He set up the first Overland store in a small shop near the Rio Grande Valley. Jim’s popularity grew rapidly, and he employed local Taos artisans to help him craft his products. Today Overland has 16 store locations and a thriving internet business, all with a continued commitment to providing their customers with high-quality leather products. Overland uses Arqspin to provide their customers with interactive 360 spins of their purses, shoes and small leather accessories. I spoke with David Murphy, Overland’s photographer, to find out how Arqspin sets Overland apart. 


Arqspin interactive 360 photography VIAJIYU

VIAJIYU is a luxury shoe company that allows women to design their own shoes, and have them handcrafted by some of the finest shoemakers in Italy. Based out of Florence, they feature 16 different styles of shoes, each of which can be constructed in a seemingly endless array of exquisite leathers, suedes, fabrics and embellishments. VIAJIYU was founded by Nicole Still three years ago with the belief that women should take the road less traveled. They firmly believe in the #nohighheels movement, and pride themselves on offering both comfort and one-of-a-kind style to their customers. They use Arqspin software to capture interactive 360 views of each of the custom shoes they make, and then use that gallery to provide inspiration as customers embark on their made-to-order journey. (more…)

Marcone content studio featuring arqspin software and turntables

Marcone’s content studio featuring Arqspin software and turntables

Marcone is an appliance part distributor based out of St. Louis, MO. They started their company in 1932 when their founder, Harry Markow, went door-to-door selling rebuilt vacuum cleaners. Marcone is now the world’s leading appliance part exporter and distributer, with both domestic and international customers. Since signing up for Arqspin one year ago, Marcone has created over 15,000 spins. They average more than 85 unique spins per day, making them one of our largest spin producers. I spoke with Kati Underwood, the manager of their content studio, to find out how they create so many spins and how Arqspin helps Marcone stay ahead of their competition. (more…)

Here at Arqspin, we pride ourselves on giving you and your customers the best 360 interactive photography experience possible. Much of this experience is related to how your spins are hosted, and how your customers are able to access and interact with your spins. Spin hosting is built into your Arqspin subscription, but we still get a lot of questions about self-hosting your spins.

Letting Arqspin host your spins is similar to using Youtube or Vimeo for video hosting. You still control how spins are shown on your site, but we handle all the technical aspects of delivering your spin to the viewer. We described the advantages of letting Arqspin host your spins in our blog article 7 Benefits of Arqspin Data Hosting, but we didn’t really delve into the dangers of self-hosting. If you are still contemplating self-hosting your spins, read on to see why hosting your own spins is just not worth it.


Arqbox portable photography LED light tent

Introducing the Arqbox Light Tent

Professional quality photos all have one thing in common- excellent lighting.  We have talked many times about the importance of proper lighting when photographing products or creating spins, and are now happy to offer the Arqbox- a portable LED light tent.  The light tent is available in two sizes: the Arqbox 16, which offers a 15.5” interior, and the Arqbox 24, which offers a 23.5” interior. They work perfectly with our 9” and 12” Arqspin turntables, allowing for professional quality 360° photography. Both lighting and background are crucial to good product photography and to good spins.  Here you can see two spins of the same object, one created using our light tent and one without:

Without Arqbox:

With Arqbox:


Our Summer intern, Lisa, is a third year sociology major at UVA who is interested in marketing. On her first day, we had her create and edit an interactive 360 degree spin, using our Arqspin turntable and Arqbox lighting tent. We gave her the quick start guide and a turntable, and let her figure out the rest. Here she shares her experiences of creating her first spin.

Getting Started with Arqspins

Yesterday, I got to try out making my first spins with the Arqspin app and turntable.  I don’t consider myself a photographer, so I was a little intimidated to create a spin.  I have seen some pretty impressive ones, and was pretty sure mine would not compare. I decided try my hand at spinning a stapler, an apple, and a tape measure using my iPhone 6. Nathan gave me the the quick start guide, set me up with a tripod and an Arqspin 9” turntable and left me to own devices.

The app was really straightforward. I popped the stapler down, turned on the turntable, timed my rotation, turned off the turntable and tapped record. And made my first mistake. As soon as I hit record I realized I should have left the turntable on. My reaction was due to not wanting to have my arm in the background, but Nathan explained that the spin actually won’t register properly if the object isn’t rotating initially.  I turned on the turntable, and then hit record. Capturing the spin only took a few seconds, and then I was able to edit it. I could crop, adjust color balance and loop points, and add keywords right from the app.  I then uploaded my spins to the cloud where I had even more editing options.


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